Andrew Bass’s Pragmatics Newsletter June 2013 Practical techniques and thought-provoking ideas Main article takes under 4 minutes to read. Subscribe at www.bassclusker.com/newsletter: https://staging.bassclusker.com//newsletter Please pass this on to colleagues who you think will find it interesting: ‘sharing’ link in the Read More

Andrew continues his discussion of keys to foster innovation: Allot and protect time and space away from your routine Improvise the before and after of using your product or service Pay attention to packaging and ease of use Run time-limited Read More

Andrew shares some keys to practical innovation: Don’t think that innovation is just about technology Have a systematic way of turning ideas into reality Treat ideas well, even if they are not yet fully-formed Read More

by Andrew Bass  |  Blog, Innovation, Limiting Mindsets

The passing of Neil Armstrong this week brought a sense of wistful nostalgia – I was transported back to the early 1970s and being allowed to stay up until 9 O’Clock to watch the Apollo landings. Understanding more about what Read More

by Andrew Bass  |  Blog, Innovation, Process Visuals and Tools

I am a great admirer of the work of Col. John R. Boyd (he was an ace fighter pilot, dog-fighting instructor, engineer, military strategist, historian of science, and often unacknowledged influence in the military and business worlds. I highly recommend Robert Read More