Successful strategy is not just about rigorous analysis or even business acumen. It’s often as much about what you can actually get people to go along with. For example, consider two pairs of companies: Kodak and Fujifilm, and Digital Equipment Read More

by Andrew Bass  |  Blog, Limiting Mindsets

The Platypus is a strange creature found in eastern Australia. Like a reptile, it lays eggs instead of giving birth to live young, but it is warm-blooded like a mammal. The bizarre appearance of this egg-laying, venomous, duck-billed, beaver-tailed, otter-footed Read More